Exhibition, Signage and Pull-Up Banner Graphics
I am often asked by clients to design graphics for display stands for exhibitions, fairs, trade shows or new products that are going to market. From a graphic designers point of view exhibition design is an ideal chance to showcase the brand and company message on a large scale and an excellent opportunity to artwork some graphics with real impact.
This is an ideal opportunity to build on brand awareness and attract potential customers with some effective graphic design while delivering the key messages. In a nutshell the display must draw attention and must stand out from the competition. This is the mantra when designing graphics for an exhibition system.
Pop-up display stands are probably the most common type of exhibition display stand sold. This is because of ease of setup and portability. Again, this is an ideal format to design some eye-catching graphics and continue brand awareness and consistency.
You can view some of my pull-up banner display stands I have designed here.
Case Study: Signage for Mallow Primary Healthcare Centre
Pictured below is some sample signage I drew up for Mallow Primary Healthcare Centre for the different departments within the centre. Each department had to be cearly identifiable through the use of iconic pictorial images. It was important the images had to identify the relevant department to the visitor to the centre.