What Goes Into a Logo Design?
Logo design looks easy. Some of the best logo designs out there look deceptively simple as if they were created in 5 minutes flat. Like any skilled professional the graphic designer makes the task of logo design look simple. The...
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Branding - Stand Out from the Crowd
Successful branding, that seperates you from the competition, is crafted through strong graphic design, the clever use of copy, typography, colour and imagery.
A few years ago having designed the logo and website I went on to...
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Anatomy of a Logo Design
The logo design is arguably the single most important element of any branding project. I tend to start any branding exercise with some initial sketches derived from initial communication with the client. This intial communication,...
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Logo Design, Corporate Identity and Branding
While I was designing a logo for Munster Driving Campus it occured to me how getting the logo design right was crucial to the overall branding excercise; if a successful brand was to be created. Oftentimes I am asked to design a...
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