Blogging for the Personal Touch
When it comes to adding a personal and unique touch to a website there is no better way than blogging. A blog (also called a weblog or web log) is basically an online journal consisting of article entries relating to your interests,...
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Writing Compelling Website Content for People (then Search Engines)
When I speak to a client about their website one of the things that inevitably crops up is website content. Usually there is a real question mark here. Where does the content come from? (asks the client) from you (I explain)....
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What is PageRank? And What’s It Got To Do With My Website Anyway?
Quite a lot actually. I'm often asked by clients about Google ranking and how to get on the first page of SERPS (Search Engine Results Page). PageRank helps determine this. One of the 200+ factors Google takes into consideration to...
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Branding - Stand Out from the Crowd
Successful branding, that seperates you from the competition, is crafted through strong graphic design, the clever use of copy, typography, colour and imagery.
A few years ago having designed the logo and website I went on to...
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Logo Design, Corporate Identity and Branding
While I was designing a logo for Munster Driving Campus it occured to me how getting the logo design right was crucial to the overall branding excercise; if a successful brand was to be created. Oftentimes I am asked to design a...
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Search Engine Optimisation - The Art of Obtaining a Successful Google Ranking
Website content has never been so important. And updating it has never been so important. This is a major piece of the SEO (Search Engine Optimisation) jigsaw. In mastering SEO you will drive traffic to your website, increase brand...
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